Plug & Play – Meet Lee Meet Lee – Marketing Elect’s Co-Founder. Lee is also the CEO of our sister agency, Brand Elect. Lee is the happiest man in the office. His enthusiasm, charisma and passion shines through the room and empowers us all to work hard to achieve great results! He is also a vocalist …
Plug & Play – Meet Becks As life returns as close back to normal as possible, we want to celebrate the people who keep ME. going throughout the rollercoaster that is life. Our newest team member and Marketing Elect’s Content Creator Georgie, undertook short interviews with everyone in the ME. team, so readers can learn …
The Declining Human Attention Span How to Keep Your Customers Engaged The Declining Human Attention Span: How to Keep Your Customers Engaged First things first, I feel it is important to note that I am aware of the irony that may present itself in writing a lengthy blog post referencing the rapid decline of the …
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6 Top Cost and Return Factors to Consider when Measuring Marketing Success From encouraging consumers to stay loyal to particular brands, to reaching a new target demographic, marketing – and the way products and services are sold – has a huge influence on our buying behaviours and everyday routines. Without effectively promoting them, many businesses …
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INTRODUCING JANNAIRE In a week that has seen us launch our brand-new agency Marketing Elect (ME.), we want to celebrate the people behind the story. When founders, Lee Callaghan, Greg Allman & Rebecca Callaghan dreamt up the idea for ME, they realised that this new venture needed a new leader and a fresh approach – …
THE REAL DIFFERENCE BETWEEN BRANDING AND MARKETING Branding and Marketing. Two words that are endlessly thrown around as solutions to the ever-changing yet always challenging economy we find ourselves in. Whilst it is certainly true that they each benefit a business, it has become increasingly apparent that many business owners believe there isn’t much difference …
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HOW YOUR MARKETING STRATEGY NEEDS TO ADAPT Many of us have welcomed the new year with open yet cautious arms as we once again delve into the unknown and continue to remain optimistic about what 2021 will bring. One thing we do know is that our needs will continue to change and how we communicate …
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IT’S ALL ABOUT ME Don’t you just love an egotistical self-indulgent opening title? But bear with me a moment, as it’s YOU that is about to become the lead role in this article! So, it’s Wednesday the 24th of February 2021, and today is very much a GOOD day – because today is the day …
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