The age-old debate of “marketing versus sales” continues to surface in business discussions, but perhaps it’s time to retire this outdated mindset. In our recent MECast episode, we sat down with Mike Konig, to explore how modern businesses are breaking down barriers between marketing and sales teams.

With so many marketing channels available today, businesses often wonder: should they focus on digital media, traditional print, or a mix of both? Sam Helen, Sales Director at LocaliQ for the Southeast, has over 20 years of experience in media and offers valuable insight into this important decision.

He emphasises the importance of culture and fit, and advises businesses to focus on finding people who share their values and behaviours.

In this episode of the MECast, Jimmy Armitage, founder of Wavelength Recruitment, shares his insights on how to find the right salespeople for your business. Jimmy shares insights from his decade of experience matching the right salespeople with SME businesses.

He emphasises the importance of culture and fit, and advises businesses to focus on finding people who share their values and behaviours.

As we all know, your brand is more than just a logo and colours. It’s also about how your employees behave and how they represent your company…

Drawing from his 30-year journey from IT-managed service provider to successful business coach, Nuno offers practical advice for business owners looking to grow and scale their businesses.

Mike brings with him a wealth of experience in advertising, research and client management, and has enjoyed working with numerous business and consumer brands to help them maximise their growth ambitions.

Your website is no longer just an online shopfront; it’s a dynamic platform that can drive business growth, enhance customer experience, and solidify your brand’s digital presence.

Your brand is more than just a logo and colours; it’s the heart and soul of your business. It represents a company’s values, mission, and personality, and it’s essential for building a strong connection with your customers.

Video content has become an indispensable tool for businesses looking to engage with their audience. From short-form social media clips to cinematic brand films, video has the power to captivate, educate, entertain, and influence the decisions we make on a daily basis.

Graphic Design is more than just aesthetics; it’s about creating a visual language that resonates with the target audience and tells a brand’s story.